Barbara L. Schultz

Leadership Coach, Change & Transformation Strategist

25 years in coaching, change leadership & communications

Passionate about applying brain science to leadership, change and communication

Brings insight, clarity and awareness to practice of leadership and life

Resides in San Francisco Bay Area

As leadership coach, mentor, thinking partner and consultant, Barbara offers clients the culmination of a rich life experience that includes her comprehensive professional background and formal education, along with her passionate pursuits in both advanced professional and personal development. Barbara offers guidance to clients in these four key arenas:

• Conversations for Insight: Linking insight, clarity and awareness to the practice of leadership and life
• Organizational and Change Leadership: Coaching leaders of organizational change within hi-tech and other industries to embrace change while engaging managers and employees in long-term adoption
• Leadership and Corporate Communications:
  Coaching leaders in effective communication at every level of their organizations
• Mind-Body Awareness Development: Applying neuroscience, mindfulness and compassion; developing intuition, somatic and energy awareness and embodied presence

Barbara is a seasoned organizational leadership coach and integrative change leadership consultant whose experience includes collaborating with stakeholders as coach, strategist, implementer and leader on an extensive range of large-scale change initiatives. Her professional expertise spans the intersection between Leadership Coaching and Development, Organization Development, Change Leadership and Communications, and both internal and external Corporate Communications. Her formal education includes an MA in Organizational Leadership from The Center for Leadership Studies and a BA in Journalism and Communication from UC Berkeley. 

As a direct result of her own deep explorations and challenges, Barbara has an unusual capacity to guide clients in bringing clarity to deeper mysteries that give life purpose, meaning and healthy fruit. With Barbara’s guidance, clients are able to apply their own insights and deepening awareness to become more effective leaders, communicators and collaborators, both in and out of the workplace.

You can reach Barbara by email. For more information, please view her website and/or her LinkedIn profile.

“Barbara’s open attitude and deep understanding of change processes and effective communications allowed her to become a trusted adviser to the Symantec CFO leadership team.”
~ Windy Goodale, Practice Area Lead, Slalom Consulting

ALL Testimonials

Doug Akagi - Founder, Akagi Design, Coprincipal, Alterpop
“Working with Barbara enabled me to create a vision for my company, and to hold it as I move toward it, and not get stuck along the way. She helped me to see the organic nature of change and to be more accepting of the twists and turns encountered in managing a business. As a result of working with Barbara, I established my role as a leader, and my team achieved more balance and harmony in the day-to-day human dynamics of our work. Barbara always amazed me with her insight, knowledge and thoroughness, and she made the work fun.”

Victor V. Vurpillat - Chairman of the Board, Global Connexus
“Barbara is a very insightful resource for CEOs in the planning and execution of complex technical strategies. Her creative writing skills have enhanced the delivery of our consulting services. A very nice person to work with on critical projects.”

Windy Goodale - Practice Area Lead, Slalom Consulting
“Barbara is a seasoned change management and communications champion who worked with me to launch a large strategic change effort within the CFO organization at Symantec. She has an open and friendly attitude and her deep knowledge and understanding of organizational change processes and effective communications, employee engagement and program positioning allowed her to become a trusted adviser and consultant to the CFO leadership team.”

​Ulric Rudebeck - CEO, Urvision AB
“Barbara is a brilliant analyst with a knack for seeing the larger picture and for understanding complex strategies. With her innate capacity for bringing theoretical and structural thinking into practical use, she coached me to see my role and purpose in the larger context of my organization. She is an impressive organizational and strategic thinker in transformational change and leadership communications, with both a deep theoretical and practical knowledge. I would stand next to her on any project.”

George E. Buckingham - City Training Officer, City of Sacramento
“Barbara enabled me to gain insight into the changes I needed to make in my beliefs, in my work group approaches and applications, and in my understanding of the importance of focusing on the corporate perceptions of work team performance. Barbara's coaching skills enabled me to develop my ability to be aware of, to trust, and to integrate my intuitive thinking into my work-life. She convinced me that "flexibility" is not a weakness, that we need to work on areas of common agreement before we look for objections and that more graceful behavior would emerge as we replaced old mental constructs with more fluid images, values and points of view. After 30 years as an HR executive, I am now better able to integrate my thinking with my feeling and to help others to do the same. I am also learning to develop the "connectedness" of individuals and groups in diverse work environments. I am grateful for the influential assistance, knowledge and support of the guiding light provided by Barbara.”